Odrex

Digital transformation of the network of private multidisciplinary medical clinics.

Platform

Web, Mobile

Location

Ukraine

Years on the market

5+

Partnership

October 2018 – present

Industry

HealthCare​

Services

Software engineering
Hardware engineering
Business engineering
Design studio services
QA & Technical support

Website

odrex.ua

About Clients

Our client is one of the leaders in the market of medical services in Ukraine, the leading network of multidisciplinary clinics Odrex, in which several thousand patients are served daily. 

Odrex Medical Center has gained recognition among its clients due to highly professional doctors, modern equipment for diagnosis and treatment, its own laboratory and scientific center, high level of quality of services provided.

Business Needs

  • Goals

    A growing flow of patients required a higher level of care and the ability to perform a multitude of administrative operations without physically resorting to the clinic.
  • Solutions

    All the needs of the medical center were difficult to implement within the framework of one project, therefore it was decided to divide the project of digital transformation into a sequence of projects and manage them as a program.
  • Results

    As a result of our cooperation, a number of products have been developed, which improve and simplify the process of interaction between customers and the clinic, and allow the management of Odrex Medical Center to implement a business development plan.

Business Challenge

Despite the fairly steady state of affairs in the market, the Medical Center Odrex was one of the first to begin to feel the need for digital transformation.

A growing flow of patients required a higher level of care and the ability to perform a multitude of administrative operations without physically resorting to the clinic. Therefore, the following tasks were set for the LineUp team, which had to be implemented in the course of the cooperation:

  • To optimize and automate business processes of interaction with customers
  • To increase clinic revenues by increasing sales, improving reputation and customer loyalty level
  • To reduce the costs of customer service (staff time, consumables)

Value
Delivered

LineUp team addressed all the challenges listed above. 

As a result, our team’s effort produced the following benefits for the client. As a result of our cooperation, a number of products, described below, have been developed, which significantly improve and simplify the process of interaction between customers and the clinic, and allow the management of Odrex Medical Center to implement a strategic business development plan.

01

Back-office managed

Allows the managers and employees of the clinic to manage the users and content of the developed web and mobile application for patients, and also view statistics and analytics.

02

Mobile apps for patients

Allows patients to make an appointment, get medical advice, conduct online diagnostics, pay for clinic services. Also are implemented: notifications, promotions and events; catalog of services and specialists; viewing the schedule of work of doctors and equipment, results of analyzes, order history.

03

Online chat with a support

Allows the patient to conduct a text dialogue with the clinic support staff, and also initiate the call directly in the browser.

Technology Stack

Node.js
PHP
CakePHP
Vue.js
PostgreSQL
Swift
Java
Socjet.io
Cloudflare

Results

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The founders of the company Alexander and Victoria spent a lot of time researching the market and understanding the concept of their product to come to us with a ready-made specification and high-level requirements.

+20k

Unique visitors

Working together to deliver the best solutions for our clients

+18k

Active users

Working together to deliver the best solutions for our clients

30%

Unique visitors

Working together to deliver the best solutions for our clients

+20k

Increase conversion

Working together to deliver the best solutions for our clients

Client review

We ask our clients to leave feedback as truthful as possible and describe the process of working with LineUp in as much detail as possible.
Tigran Arutiunian

CEO, Odrex Medical House

We contacted this studio to create a large platform for our business. The company's specialists listened to our wishes and rather quickly presented us for consideration several options to choose from, with corrections made, taking into account the requirements for design and future promotion. I liked the clarity of the work and the business approach, in particular, the conclusion of an official contract for the performance of work.
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Fixario combine the most modern technology with excellent user-friendliness to enable a convenient and quick assignment of a craftsman, without a long search...

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